This release focuses on three areas that directly affect how sellers run and grow their stores: pricing structure, billing accuracy, and the reliability of core automation. The goal is to make Easync more predictable to scale with, easier to manage financially, and steadier where it matters most — in the day-to-day fulfillment work that keeps your store running.
A significant part of this update strengthens Auto Ordering, one of the platform’s core automation systems. Alongside that, we’ve rebalanced our subscription plans to give growing sellers a clearer path forward, tightened up subscription and billing synchronization, and resolved connection issues that were slowing down WooCommerce onboarding.
Together, these changes reduce friction across pricing, payments, and order fulfillment, so sellers can spend less time managing exceptions and more time growing.
Key Takeaways
- Rebalanced Advanced and Expert plans make the difference between tiers easier to understand and justify based on real usage, giving growing sellers a clearer upgrade path.
- New Scale plan introduced for high-volume sellers who have outgrown standard plans but don’t need a full custom setup, making scaling more predictable.
- Improved Auto Ordering stability through better US address handling and reduced proxy-related failures, lowering the rate of failed orders.
- Smarter Amazon order handling prevents price-change notifications from being misread as out-of-stock events, avoiding unnecessary listing pauses.
- More accurate order cancellation logic reduces cases where valid orders were incorrectly flagged for cancellation.
- Corrected subscription cancellation sync for Shopify and Stripe, reducing the risk of unexpected charges and billing mismatches.
- Resolved WooCommerce connection errors, allowing affected sellers to complete store setup without interruptions.
The overall impact is a platform that is more financially transparent, more dependable at fulfillment, and easier to onboard new stores into — improvements that compound as your operation grows.
More Flexible and Fairer Pricing
We’ve updated the pricing for our Advanced and Expert plans so the distinction between them is more balanced and easier to justify based on how sellers actually use the platform. Previously, the jump between tiers wasn’t always proportional to the value a seller received at each stage of growth.
With this update, growing sellers get a clearer upgrade path. You can move up when your volume and needs genuinely call for it, rather than paying for capabilities you don’t need yet. This makes it easier to match your subscription to your current stage of business instead of overcommitting too early.
We’ve also introduced a new Scale plan, built specifically for larger sellers who have outgrown the standard tiers but don’t require a fully custom enterprise arrangement. This fills a gap that high-volume stores often run into: needing more room to operate without being pushed into oversized pricing that doesn’t fit.
The Scale plan makes growth more predictable. High-volume sellers get the additional capacity they need with pricing that reflects their actual stage, supporting smoother expansion as order volume increases.
More Reliable Auto Ordering
Because Auto Ordering is a core part of the platform, improvements here have an outsized effect on fulfillment reliability and the amount of manual work sellers need to do. This release includes several changes that make order processing steadier and reduce the kinds of interruptions that quietly eat into margins and time.
More accurate US address handling. We improved how US shipping addresses — particularly state selection — are processed during checkout. Incorrect address handling was a source of failed orders, and this change reduces those failures, helping more orders complete successfully on the first attempt.
Fewer proxy-related failures. Inconsistencies in proxy behavior were contributing to higher failure rates during order processing. By addressing this, we’ve improved overall stability and lowered the number of checkout interruptions, which means fewer orders getting stuck and fewer manual retries.
Smarter handling of Amazon price changes. Previously, Amazon price-change notifications could be misinterpreted as out-of-stock events. That could trigger unnecessary listing pauses, taking products offline that were actually still available and creating missed sales opportunities. The platform now distinguishes between these cases more accurately, keeping your listings active when they should be.
More accurate order cancellation logic. We refined how AMAZON-MANUAL orders are handled to prevent false cancellation signals. This reduces the chance of valid orders being incorrectly flagged for cancellation, which protects both your sales and the buyer experience.
Taken together, these improvements mean more reliable fulfillment workflows and fewer operational interruptions. For sellers running automation at volume, that translates directly into less manual intervention, fewer lost sales, and more confidence that orders will process the way they should.
Better Subscription Protection
Billing accuracy matters just as much as automation reliability, and this release resolves two issues that could create confusion around subscription status.
First, we corrected Shopify subscription cancellation sync. Previously, removing the app or disconnecting a store could leave the active billing status unclear. Cancellations now sync correctly, which reduces the risk of unexpected charges or mismatches between what a seller expects to pay and what’s actually billed.
Second, we resolved a Stripe issue where canceling and then re-subscribing could cause an old cancellation status to sync late and override a newly active plan. In practice, this meant an active subscription could be accidentally reset after renewal. With this fix, your current plan stays intact, so re-subscribing works the way it should.
For sellers, the benefit is straightforward: greater confidence that billing reflects reality. Clear, accurate subscription handling removes a common source of friction and frees you from having to double-check your billing status after making changes.
Easier WooCommerce Store Connection
We’ve resolved connection issues that were affecting some sellers when linking WooCommerce stores. These errors created onboarding friction at exactly the wrong moment — right when a seller is trying to get a new store up and running.
With this fix, affected sellers should now be able to complete WooCommerce setup without running into connection errors. That means faster onboarding, less time spent troubleshooting, and a smoother start when expanding into or adding a WooCommerce store. For multi-channel sellers, reliable store connection is an important part of keeping marketplace integrations dependable as the operation grows.
Strengthening the Platform for Scale
This release reflects a continued focus on the parts of the platform that sellers depend on most: dependable automation, accurate billing, and smooth onboarding. Rather than adding complexity, these updates reduce the number of exceptions sellers have to manage, which is what makes scaling sustainable.
The Auto Ordering improvements are central here. By reducing failed orders, preventing unnecessary listing pauses, and refining cancellation logic, the platform handles more of the fulfillment workload reliably and on its own. That reliability becomes more valuable as order volume grows, because the cost of manual intervention rises with scale.
On the financial side, the rebalanced plans and the new Scale tier give sellers a pricing structure that grows with them, while the subscription and billing fixes ensure that what you pay stays accurate and predictable. Predictable pricing and trustworthy billing are foundational to planning growth with confidence.
The WooCommerce connection fix rounds out the release by making it easier to bring new stores online, supporting sellers who are expanding across multiple channels.
As the platform continues to evolve, updates like these help ensure automation remains reliable, scalable, and easy to manage for growing eCommerce operations.
