This release focuses on the parts of the platform that sellers depend on every single day: Auto Ordering, supplier sourcing, and the accuracy of the data that flows between your stores and your suppliers. Rather than adding new surface-level features, this update strengthens the systems that keep orders moving and listings priced correctly at scale.
The improvements fall into four main areas. Auto Ordering account management is more reliable, with fewer interface problems when linking fulfillment accounts to stores. UK Auto Ordering is faster and more resilient, backed by expanded infrastructure and smarter recovery when Amazon becomes temporarily unavailable. Walmart sourcing now returns supplier offers more consistently and processes requests faster. And tracking link entry is validated before saving, preventing broken tracking data from entering your workflow in the first place.
Taken together, these changes reduce the number of small operational failures that quietly consume seller time — the failed order that needs to be placed manually, the import that returns nothing, the tracking number that never updates. Fewer of those interruptions means more of your automation runs without supervision.
Key Takeaways
- More reliable Auto Ordering account assignment, with interface issues resolved when linking fulfillment accounts to stores
- Doubled proxy coverage for UK Auto Ordering, speeding up Amazon offer retrieval and order processing for UK-based stores
- Smarter recovery from Amazon availability errors, reducing delays and increasing the share of orders that complete successfully
- Clearer Auto Ordering error messages, including specific detection of Amazon password reset requirements
- Better use of custom proxies on Auto Ordering accounts, reducing avoidable order failures
- More consistent Walmart supplier sourcing, eliminating cases where available offers were not returned
- Doubled Walmart Source processing capacity, improving response times during periods of higher demand
- Validation for tracking links, preventing incorrectly formatted links from being saved
The overall effect is a platform that fails less often and, when something does go wrong, tells you clearly what happened. For sellers running dozens or hundreds of orders per day, that combination — fewer failures plus faster diagnosis — has a direct impact on fulfillment speed and the amount of manual work required to keep operations running.
More Reliable Auto Ordering Account Management
Linking Auto Ordering accounts to stores is one of the first things sellers configure and one of the things they revisit most often as their operation grows. This update resolves several issues in that process, including interface problems reported directly by users.
Account assignment now behaves more predictably. Selecting a fulfillment account, associating it with the correct store, and saving that configuration works consistently, without unexpected interface behavior interrupting the process.
Because Auto Ordering is a core part of the platform, these improvements help ensure more reliable fulfillment workflows and reduce operational interruptions. For sellers managing multiple stores or rotating between several ordering accounts, the practical benefit is straightforward: setup and reassignment take less time, and there is less risk of an order routing to the wrong account or failing because a link did not save correctly.
Faster and More Reliable UK Auto Ordering
UK stores receive the most significant infrastructure improvement in this release. Proxy coverage for UK Auto Ordering has been doubled, which directly improves how quickly the platform can retrieve Amazon offers and move orders through processing.
In practical terms, this means shorter waits between an order arriving and the platform placing it with the supplier. During busy periods, when many orders are being processed at once, the expanded capacity helps maintain consistent performance instead of slowing down under load.
This release also changes how the platform responds when Amazon returns a temporary availability error. Previously, the system would repeatedly attempt to recover a browser session that was unlikely to work. Now, the platform starts a fresh browser profile automatically instead of continuing with a session that has already stalled.
The benefit is twofold. Orders spend less time stuck in retry loops, and a higher percentage of them complete successfully on the first pass. For sellers, that translates to faster fulfillment times, fewer orders requiring manual placement, and less time spent reviewing queues to find out which orders stalled overnight.
Because Auto Ordering directly determines whether your orders reach customers on time, reliability improvements in this area carry more weight than almost anywhere else on the platform. Late or failed fulfillment affects seller metrics, customer satisfaction, and account standing on eBay — so reducing failures here protects more than just your operating time.
Clearer Auto Ordering Error Messages
When an automated order fails, the speed of your response depends entirely on how quickly you understand what went wrong. This release makes two Auto Ordering errors substantially easier to act on.
First, the platform now detects when Amazon is requiring a password reset on an ordering account. Instead of showing a generic failure, you will see a clear “Password reset required” message. That removes the guesswork from a situation that previously required investigation, and points you directly to the action needed to restore Auto Ordering.
Second, handling of the “Maximum retry attempts exceeded. Check account proxy” error has been improved. If you have configured a custom proxy for an Auto Ordering account, the platform now prioritizes using it more effectively, reducing order failures caused by proxy-related issues rather than by anything wrong with the order itself.
Both changes reduce the diagnostic burden on sellers. Rather than working through a list of possible causes, you get a specific indication of what needs attention — which shortens the time an account spends offline and limits the number of orders affected before the issue is resolved.
Stronger Walmart Source Performance
Walmart sourcing received two meaningful improvements in this release.
The first resolves a case where certain Walmart products returned no supplier offers even though offers were available. This affected sellers in two ways: imports would fail for products that should have worked, and repricing could behave incorrectly for items where supplier data was missing. Products now source more consistently, which means fewer failed imports and more accurate pricing decisions downstream.
The second improvement doubles Walmart Source processing capacity. This shortens response times when importing products in bulk and when updating supplier data across an existing catalog, with the clearest benefit during periods of higher demand when many requests are being handled at once.
Since repricing depends on accurate supplier data, these sourcing improvements also support one of the platform’s core automation functions. When supplier offers are returned reliably, listing prices stay aligned with actual supplier costs, which helps maintain accurate pricing and reduces the operational risk of listing items at margins that no longer reflect reality.
For sellers scaling their catalogs, the capacity increase matters as much as the reliability fix. Bulk imports and large-scale supplier updates complete faster, which shortens the time between identifying a product opportunity and having it live and correctly priced.
Safer Tracking Setup
Tracking links are a small piece of data with outsized consequences. An incorrectly formatted link may appear to save without issue, then silently fail to produce tracking updates — often discovered only when a buyer asks where their order is.
The platform now validates the format of tracking links at the point of entry. If a link is not formatted correctly, the issue surfaces immediately rather than days later.
This is a preventive improvement rather than a corrective one. Catching a malformed link at entry avoids the sequence of problems that follows: missing tracking updates, delayed uploads to eBay, buyer inquiries, and potential impact on seller performance metrics. Ensuring tracking works correctly from the start is considerably less work than diagnosing why it stopped working after the fact.
Strengthening the Platform for Scale
This release reflects a consistent priority: making the automation that sellers already rely on more dependable, rather than expanding the number of things that can go wrong.
Stability improvements in Auto Ordering — better account management, expanded UK infrastructure, smarter recovery from Amazon errors, and more effective use of custom proxies — all reduce the frequency of failed orders. Each avoided failure is one less order requiring manual intervention, and one less interruption to fulfillment timelines that directly affect customer experience and account health.
Sourcing improvements on the Walmart side strengthen the data layer that imports and repricing both depend on. More consistent supplier offers and faster processing capacity mean catalogs can grow without the platform becoming a bottleneck, and pricing decisions rest on data that reflects current supplier conditions.
Validation improvements, such as the new checks on tracking links, address a different category of problem: errors that are cheap to prevent and expensive to fix later. Building these checks into everyday workflows keeps small data issues from becoming customer-facing problems.
Together, these changes support the operating model most Easync sellers are working toward — managing a larger catalog and higher order volume without a proportional increase in manual oversight. As the platform continues to evolve, updates like these help ensure automation remains reliable, scalable, and easy to manage for growing eCommerce operations.
